Social networks are full of dubious information, and it has become essential to know how to distinguish truth from falsehood.
A recent study published in Communications Psychology shows that our confidence in our judgments about the veracity of information does not predict the accuracy of these judgments. Yet this confidence is the main factor motivating the demand for additional information to reduce uncertainty about ambiguous information.
A revealing experiment
In this experiment, 259 participants had to assess the veracity of brief, emotionally neutral information related to topics of ecology, democracy, and social justice. These articles, deliberately ambiguous, could be true or false.
After giving their opinion, participants had to indicate their level of confidence and decide whether they wanted to consult additional information to verify their judgments. For this, they were asked to indicate how much they were willing to pay to access this additional information (debunking) through a procedure ensuring a reliable revelation of their preferences.
The results are striking: participants' confidence in their ability to distinguish truth from falsehood often had little to do with their actual ability to judge the veracity of the information. A high level of confidence, even when judgments were incorrect, reduced the likelihood of seeking additional information.
Conversely, less confident participants - even when their judgments were accurate - were more inclined to dig deeper into the truth by seeking more information. This discrepancy creates a critical problem: unawareness of their own shortcomings prevents individuals from correcting their mistakes.
The impact of information ambiguity
The characteristics of the information also play an important role. Imprecise or highly polarizing but true information is often, wrongly, considered false with a high degree of confidence. On the other hand, false information that appears precise or less polarizing is often considered true.
The ambiguity of the information, more than personal convictions or cognitive biases, emerged as the main culprit, leading participants to judgment errors and preventing them from correcting their misperception by seeking corrective information.
A challenge to combat misinformation
This study highlights a dual problem. On one hand, ambiguous content pushes us to make judgment errors. On the other hand, misplaced confidence in our ability to assess the truth often prevents us from correcting these errors.
Scientists suggest that to better navigate the ocean of information on social media, we need to learn to better assess our own confidence. Solutions such as debunking education programs or tools to better analyze information could help us improve our decisions when faced with ambiguous content.